Lisa is a leader in devising strategies and creating and implementing results-driven campaigns for corporations, physician groups, hospitals, physical therapy centers and pharmaceutical and medical device companies. She has specialized in healthcare marketing since she first started her career more than 25 years ago in the medical division of J. Walter Thompson/Hill & Knowlton in NYC. Lisa also served as a television anchor, reporter, and producer at TV stations throughout the country. She has taken her journalism expertise to a new level using it daily to secure local and national media coverage and oversee content marketing projects. She also works with her clients on video production – helping them to tell a story through a patient’s eyes and using creative cinematography and editing. Lisa has a strong background in special events and fundraising and was an organizer of the annual Chicago Sports Summit, an October summit bringing the business and sports communities together to raise money for Chicago charities. She also orchestrates major campaigns for clients and has created the “For Life” program for the nation’s No. 5 orthopedic group: and “Sixty Strong” for hundreds of primary care physician practices in more than 15 markets nationwide. Because of her strong journalism background, Lisa is a consultant in crisis communications and trains clients for media interviews and speaking engagements.

Lisa@staffordcommunicationsinc.com